Fire Your Boss

Thursday, October 26, 2006

Your Success is Equal to Your Why

Your WHY is the GOAL of your actions. Imagine doing something without knowing why you are doing it. What is the chance of your success? How will you know that the goal is achieved? A life without a why is goal-less and is like travelling on an ending road.

Knowing why you are doing something determines your success. Similarly, the size of your success is determined by how big or large your why is. A small why means a limited success. The bigger the why the larger is the success. It is true the bigger your dreams, the larger is your success.

Our lives are determined by our whys. When a child begins school at the first grade, his or her why is to move to the second, third grade, and so on. In the same manner, we move from on stage of our lives to the next because we have a goal. We know and have determined our goal. Our lives are not radar-less. Our why pushes us forward, gives us the impetus to continue even though the circumstances may be difficult.

Determine your why and the success in your life, business and all other undertakings is determined. Make your why bigger and your success becomes bigger.

Knowing the why means you will know when your goals are achieved. When you know why the end of the road is determined. Stephen Covey in his book The 7 Habits of Highly Effective People emplores us to "begin with the end in mind". Determine your goals and you have determined your success.

The why is the end. But if you want to succeed you must begin with the end. The end is the frame of reference or the criterion through which our actions are determined. Your actions must be congruent with your why. Keep the picture of your why in your mind and your actions will be determined accordingly. When your why is clear in your mind, your HOW, through which you achieve your why is provided. Your why brings your how. When you know where you want to go, determines which means, walking, riding, sailing or flying there, you take.

To succeed, determine your why and keep your actions congruent with the why.

PS: To find the best home based business ideas and
opportunities so you can work at home visit:

Friday, October 20, 2006

Involvement and Ownership

In this post we are going to learn about the importance of "involvement and ownership" in selling and marketing. Again Joe Sugarman is our teacher.

“Talk to the prospect as if he or she already owns the product and is trying it out. Make the prospects use their imaginations to feel more involved in the buying process.”

Joe Sugarman

When we get involved and imagine what it would be like to own a product, we’re half way on our way to buying.

This trigger applies both to in person and print marketing. For example, if you were selling a new sports car in a show room, you would invite the prospect to get in the car to see and feel and smell what it would be like to drive it. Then, you’d encourage them to test-drive it, so they could experience the turning radius, brakes, CD player, and so forth. Your print ad should take the prospects on a similar mental journey, but your ad will need to guide them through the feelings of pride, exhilaration, confidence, and so forth of what this car will bring them.

Find an involvement device that ties in with what you’re selling. If you’re selling a car, you might offer a free “car toy” for taking a test drive. If you’re selling on the internet, allow people to listen to your testimonials, or take a virtual tour of your product or facility. Use contests and challenges to involve people. Joe tells of an offer he made about Spelling Computers in which people who found the spelling errors in his ad would get a product discount.

Use This Trigger!

Involvement and Ownership. If you sell person to person, plan your presentation to include helping people see, feel, hear and even smell what it will be like to own and use your product. Get them involved in the experience on physical and emotional levels. Practice using the feedback you’ve gotten from previous customers about what they experienced with your product. Then, encourage people to turn knobs, touch and “test drive” your product.

In print ads, develop copy that is designed to help people imagine what it will be like to use your product. Consider using an involvement devise in your ad that will cause people to take physical action as they consider your product – even if it’s to clip a coupon!

To get a full course on Joe Sugarman Trigger tactics visit:

PS: To find the best home based business ideas and
opportunities so you can work at home visit:

Thursday, October 19, 2006

Know The Product Nature

In the past three post we have learnt about the nature of the prospect. In this post we focus on the other component of sale, the nature of the product. One needs to understand the product nature to be able to sell it to the customers. Again we learn this from Joe Sugarman.

“Every product has a nature to it that you must understand to be successful in selling that product.”

Joe Sugarman

Learn everything you can about your product. Be an expert on how it’s made, how it’s used, and how it has unique applications for consumers. Talk to potential customers and get their insights. Discover the true nature of your product. Then, consider your own personal experiences and apply them to the value of your product. Tell the story of how your service will meet your customers’ needs or improve their lives.

“Each product has its own personality and nature – a special series of characteristics that can relate your product to a prospect. Recognize the nature of the product and relate its characteristics to the prospect and you will have the key to selling your prospect.”

Joe Sugarman

Use This Trigger!

* Make a list of reasons why people buy your product or service.
* What are the emotional reasons behind purchasing your product?
* What can you say to prospects to bring out these reasons for their consideration?

PS: To find the best home based business ideas and
opportunities so you can work at home visit:

Wednesday, October 18, 2006

Know the Nature of the Prospect

To continue our learning of the prospect, I present today some quatations and reflections by Joe Sugarman, the author of the TRIGGERS, on the topic know the nature of the prospect.

“You have a great product or service and you’ve figured out the basic appeal of your product in both emotional and logical ways. The next step is to learn about your prospect. What makes him or her tick? What are the emotional and logical reasons that your prospect will buy your product?” Joe Sugarman

What are the motivations of your prospects? If you don’t know, you must find out. You will then create a sales presentation that matches your product or service with your prospects’ desires. Whether your product is sophisticated or simple, it is tied to emotional needs, and knowing your buyer will enable you to trigger those emotions.

Use This Trigger!

Talk to your prospects and find out what is important to them. What emotions do they feel about your product or service? How can your product meet their needs? How can you best communicate that information?

PS: To find the best home based business ideas and
opportunities so you can work at home visit:

Monday, October 16, 2006

Here Are Correct Answers to Yesterday's Post

OK. You rated yesterday's items from 1 to 10, most important to least important. We'll see how you're thinking and are you thinking like a prospect?

OK. #1, and it won by a landslide is:

1. Who gave the presentation?

Is that a surprise? Its about YOU. People join people, they dont join companies. So the most important item toprospects by a landslide is "who gave the presentation?"

Again, that's from a prospect standpoint. Maybe to us its more important to know the company name, how long its been in business, whos the founder, and so forth. But the prospect wants to know exactly who gave the presentation. This is a people business, When you care about people, they relate to that.

2. Up-line support.

Back to YOU again, the 2nd most important factor, again by a landslide. Prospects need to know if YOU will be of any help to them. And will the up-line be any help?

So number one is, people join people ... but #2 is pretty much the same. They want to know if they can do it. And were definitely not going to join somebody we dont like, because then wed have to work with them.

3. Training Provided.

Look at this! They aren't even wondering about money yet, we havent talked about a company, were still talking about YOU. #3 is about you again. Do you have a conference call we can plug into? Do you have some systems in place to help us be successful? Do you have training? Does the company do training? Are you a good sponsor? Will you help me?

A LOT of people aren't sure they can do this. Maybe it's their first exposure to network marketing. But if they know they'll be trained by someone who's good, that raises their belief level.

One thing I do with my people, when I work with someone or when I sponsor someone I tell them please, please, listen to this specific tape. Or read this book. And I tell them please do not talk to anybody.

I dont want you to go try to sell your friends family. Let me work with you, help you get educated on this business. We'll work together to get you successful. So its critical that you help that person and give themthe training they need.

I know some new people get just the opposite. You join and the first thing you hear is, "OK. Lets go hammer the phones. Make your list today. We'll start calling tomorrow at 5:00PM when you get off work."

I'm saying, "Back up! Don't burn that bridge." If I just joined your business and had no idea what I was talking about, I'd probably say the wrong thing. I'd excited and leave things out. Youre excited that you joined, but lets say the right thing, not burn that warm market.

4. Marketing Plan and Potential Earnings.

So were almost halfway through the list. And NOW the prospect is finally wondering, "Can I make some money?" Its not really about can they make some money. Its more, can YOU train me? Can YOU help me make money?

And how much money isn't the issue. Its just, "Can I do this and make some money?" So 1, 2, 3 were about you. Then we finally get to money. They want to know a little about the compensation plan. Dont go into great detail, because they probably won't understand much of it, anyway.

5. Product Line.

We finally get to products. Are you paying close attention? Because if you've got a prospect, and you try to tell them the secret ingredients, how the product works or how your long distance service switches work, how deep the cables are buried or whatever your product or service is ...... then you're going at this bass ackwards! People don't care about that stuff. They just want to know, What's the product? Can I use it? Don't waste your time teaching them how many grams of sodium it has. Keep it simple.

Lets recap.

First, they need to like the person who did the presentation. So you need to learn a bit about them and identify with them.

Next, they want to make sure they can do it. They want to believe.

Third, they want to make sure you and the people you work with can train them.

Then comes money.

Then comes product line.

Is that how you had the first 5 on YOUR list? Do you follow this order of importance when you talk to people?

What should you remember:

People join people. They don't join companies.

6. Being first in the area.

Have you noticed we havent even talked about the company yet, but were being first in the area? People don't want to blaze a trail, but the they do want to see there's a large potential to have some growth there.

7. Company Literature shown.

There are a LOT of networkers who focus on the literature. But this isn't a reading business. It's a relationship business. If you don't believe that, take a look at the top 3 on this list again.

If you're relying on a sales brochure to sell someone or an audiotape or a videotape, youd better think again.

Its back to you.

If I have a real nice 3D presentation, holograms, smoke and lights, that's great. But if I don't connect with people on a personal level, nothing else matters.

8. Company Image.

Maybe you show a video featuring a 20,000 square foot office warehouse, on three acres in an exclusive suburb, all the bells whistles. Big whoop. That's #8 on their list, barely on the radar.

Why bother?

They just need to know the company is there, its legitimate, not hiding behind some post office box or working out of a storage unit, and will send them a check. Thats basically all they care about at this point.

So were almost to the end of what's important to prospects. But Ive been to a lot of presentations, and "Company Image" tends to be the FIRST thing shown mentioned.

"Hi. My company name is Blah-Blah. They're great. I'm now going to waste 20 minutes of your valuable time tell you all about them."

A lot of presentations that are done bass-ackwards, from a prospects angle ... which is the ONLY angle that matters.

9. Is The Sales Kit provided?

Now the prospect wants to know that you do have a good video, you do have good literature, youve got tools and services they can use to build their business. So YOU are still the most important thing and the sales kit is almost the least important thing!

But how many presentations have you seen where first they talk about the company, then they show the sales kit? Prospects dont care. They need to know if you can help them, if the upline can help them. Can they make some money? Can you help them be successful?

Which brings us to our final item ...

10. Company Management experience.

LEAST important to the prospect is that the president is a family man, and hes got four or five families to prove it. It does not matter to the prospect.

So this whole process is way simpler than most people


1. Make sure they like you.

2. Make sure they believe they can do it.

If you don't do those two, nothing else matter's. Think about all this for a second. You're talking to a prospect. You start off with the company management experience, which is the least important thing to them.

Now your prospect is leaning back, eyes are glazed over, zoned-out, nodding off.

They've heard it all before, and they just don't care. But what if you start with the most important thing first

- YOU!

Tell them a story about your experience in the business (or your upline's experience, if you're new). Tell them how you work with people, and exactly what you'll do to help them be successful.

THAT is what prospects want.

OK. It's time to score your quiz.

Take the difference between what you had and the correct answer. (E.g., if you had #10 Company Management experience ranked #1, youd have a difference of 9. Do that with every item. Now youll see how YOU are thinking, compared to how the prospect is thinking. When I took this test myself, I scored a twelve. That taught me was I was thinking more like the prospect. But remember, I've been at this since 1994.

A friend of mine with an insurance background took this test. He scored a very high number. He was thinking like the company owner, not like a prospect.To him, when you sell life insurance, you tell them the company is a hundred years old they're A+ rated. You give them all your flyers and brochures. Its all company, company, company. The least important thing was him.

So when he turned around those two things he had number 1 number 10 and number 10 number 1. When he turned those around in his mind his score was almost the same as mine. I'll bet there are a ton of networkers who look at this backwards.

It doesn't matter if you're a well-trained networker or completely new. You have to think like a prospect. What you know doesnt matter. It's what your prospect thinks that matters.

A lot of people have quit in this industry. You do a presentation and the prospect says, "Well, you know what? I already tried this and it doesnt work."

Or maybe one of your people sponsors someone new. And the first person they go to says, "You know what? I tried one of those things, they really dont work."

Why do you think most people fail in network marketing? They quit because something happened. Why do you think most people fail?

Of course, some people are just quitters. They quit school, they quit marriages, they quit jobs, they just quit because that's what they do.

But what Ive learned in network marketing is the biggest reason people fail is, they fail to get educated. If you were a ditch digger, a doctor, a lawyer, a carpenter, or a plumber, you'd have to get educated.

Network marketing is no different. You need to read books. Listen to audiotapes. Most important, find a mentor. When a young person decides to become a doctor, they go to school for 8 years first. They create ZERO income over those 8 years. They just study and go to school.Then they get out with a chance to make an income.

In network marketing, you can get educated and build your business at the same time. After 8 years of getting educated and building your business you can be making 10 times the money that a doctor will make.

So you have to get yourself educated first. And realize you've been doing network marketing since age 5, recommending products since age 5. You have a TON of experience doing this!

You've just never picked up the check before. So youre doing it since age 5. Nobodys every arrested you for recommending and promoting your favorite cereal or restaurant or movie. So it must be legal.

You have experience. You don't need any special degree to get started and be successful. I'd bet you will NEVER quit recommending or promoting things to other people.

You may just as well pick up the check. When you get your people to understand that, they will
never quit.

Take care,

Paul Birdsall

PS: To find the best home based business ideas and
opportunities so you can work at home visit:

Sunday, October 15, 2006

How To Think Like A Prospect!

Today you'll learn "How To Think Like A Prospect!"
A good friend of mine, Tom "Big Al" Schreider, has
traveled the world promoting his M-L-M business. He's
discovered what prospects consider most important in
deciding on a company.

Rate these items yourself, from 1 to 10, most important
to least important.

I strongly encourage you to REALLY do this exercise. It
will take maybe 5 minutes. Tomorrow, I'll give you the
REAL answers from prospects around the world.

And if you discover THEIR thinking is radically different
from YOUR thinking ... well, that could explain a lot!
One more thing: #1 in this poll won by a LANDSLIDE. Not
even close.

So it should be real easy for YOU, an M-L-M professional,
to get #1 right.


OK. Let's do it!
Get your pen. Here's the list:

  • Company literature shown
  • Marketing plan potential earnings
  • Training provided
  • Who gave the presentation
  • Product line
  • Company management experience
  • Up-line support
  • Company image
  • Sales kit provided
  • Being first in your area

Now just list those down from 1 to 10, most important to
least important.

Tomorrow: "The Correct Answers 1-5"

Take care,

Paul Birdsall

To find the best home based business ideas and
opportunities so you can work at home visit:

Thursday, October 12, 2006

More Powerful and Better than Email Marketing...!

If you've been following what's been going on in the last few
days in the Internet Marketing scene then I'm sure by now you've
at least heard about

A lot of people are saying really good things about the site,

but are they true?

I decided to write up an honest review of the site, covering

what I believe to be its strengths and its weaknesses, just
to clear it up once and for all...
======================================= - Strengths and Weaknesses

Overall Rating: 4.5 / 5 stars (* * * * 1/2)

In A Nutshell

A catchy new viral marketing tool, capable of broadcasting
messages directly to people's desktops. Easy to use, and
caters primarily to those who have something they want to
promote and are looking for a better way to do it.

(Read on for why I didn't give it 5 stars)

1. Initial Impressions


When I was first introduced to, I wasn't
quite sure exactly what to think. Everyone was saying it was
going to be more powerful than e-mail marketing, but this
seemed like too bold of a claim.

I signed up anyway, since I usually give things a chance --
that's how I have found the several sites I do really trust
and rely on.

The signup process did take about 60 seconds, as advertised,
and their software program downloaded and installed in about
30 seconds. No long, tedious install processes here. If you
own downloadable software, you might want to take a look at
how quick their install process is.

Right after installing the software, it ran immediately, and
I was quickly presented with a tool to invite my friends.

Within one-click's access was my Inbox, the tool to send
broadcasts, a statistics page, and my favorite, the "Build
Your Network" page.

I'll get more into why that's my favorite page later.

2. Viral Growth

This is where the site really shines, in my opinion. The
purpose of a viral marketing site is that you should be able
to invite just a few people, and then it will start growing
on its own.

Many sites claim to work like this, but few actually work as
I'm not sure if it's because of their unique concept or the
slick implementation, but this site is REALLY viral. Here's
some of the testimonials they got, which I think sum it up

pretty well:

"I haven't ever seen a system build a downline so
fast. I joined your program just to try something
new. Four days later I had a downline of 43 people.
This is unbelievable."

~ Harry Joseph

"I invited just a handful of people only a few days
ago and I already have 48 members on 5 levels below
me. I am going to keep promoting this, but I see it
has a life of it's own now. I couldn't stop my
network from expanding if I wanted to!

~ David Parton

"This website is so viral - I received over 100
sign-ups and my network is already 5 levels deep in
less than 48 hours."

~ Rene Keiser

Although they obviously can't guarantee results for anyone,
the general consesus is that most people who do get those
initial few people in are experiencing results similar to

I give an A+ for spreading like wildfire.

3. Direct-To-Desktop Broadcasts

So, once you have the people in your network from the direct
invitations and the viral growth, then it really gets cool.
Now is when you get to broadcast whatever message you want
directly to their desktops.

Gone are the days of sending out emails and wondering if
they were received due to spam filters and crowded inboxes.

If you upgrade to their Platinum membership, then you can even
get exact statistics on the percentage of your broadcasts that
were opened, but the Platinum membership is not the subject
of this review.

Here's how it works -- the software is
what allows the direct-to-desktop communication to be
received. Since everyone in your network will have the application installed, just as you do,
this is what allows such smooth and instant communication
to occur.

Within one hour of your sending the message, everyone in your
network who is online will receive a notification on their
desktop that they can click to read your message.

Anyone who isn't online at the time will receive it when they
log on next.

I'm sure you can see why this type of communication has been
more successful than email as of late, so I won't get into
it too much here. The basic point though is that there's no
way your message can be lost, overlooked, or blocked by any

If you upgrade to their Platinum service you can do things
like embed video and sound right into the broadcast, but
again, I'll save the Platinum service for another review.

4. Building Your Network

Most sites out there nowadays don't really help you build a
network of people below you. They just throw you a URL and
tell you to run with it.

While this works for most advanced people, it's not something
that's very easy for people who are just starting out. went really far this time to make sure
that everyone has a way to bring people into their network,
regardless of skill level.

When you click on the "Build Your Network" link from within
their application, you'll be presented with a surprising
number of tools to help you build your downline.

Everything from banners, to popups, to text ads, to invitation
tools, to emails to send out, etc.

Then, they continue to offer something which I haven't seen on

any Internet Marketing site yet -- they have a "Starting From

Scratch" section, designed specifically for people who have
no list and no website with traffic.

If you're in that position, then you'll love this section,
since they detail specific strategies you can use to promote (or anything for that matter), even if
you don't have anything to start with.

Quite a valuable resource.

5. Not For Everyone

With all that said, the only downside to
is that it's not for everyone.

Of course, some might see that as an upside, since it's a more
targetted opportunity.

Basically, the bottom line is that is a
promotional tool. You need to have something you want to
promote or advertise before you can really make use of the

This is all due to the fact that the basic concept is that
you build a viral network of people, and then broadcast
something to it.

But, this "something" is whatever you want, so you must
already have something you'd want to send to a lot of people.

If you don't have something yet, you could start building your
network first, and then once you get something to promote
you'll be ready to launch it immediately.

If you do have something to promote, that's when the site
really shines.

6. Conclusion

I would recommend this site to anyone who has something to
promote or advertise.

It definitely works, and your downline will grow extremely
fast if you put some energy into getting it started.

The direct-to-desktop broadcasts are a killer app in today's
online climate, where emails barely even get through anymore.

The only reason I didn't give it 5 stars is that it has
nothing to offer for people who don't have anything to

promote or advertise yet.

If you want to advertise or promote something to a lot of
people in a unique and poweful way, then this site is for

At any rate, my general opinion is that since it's so quick to

set up and try, if you have something you want to promote you
might as well go check it out.

You can always remove it later if you decide you don't like it.

Here's the link where you can sign up:

To find the best home based business ideas and
opportunities so you can work at home visit:

Tuesday, October 10, 2006

Why Pay-It-Forward4Profit is Different?

By now I bet you have heard about PayItForward4Profit (PIF4P) or came across one of their sales website. If you have not taken time to check it out, I advise you to do so. PIF4P is a program with a difference. But what really makes it standout among most other internet home businesses? I will attempt to list here a few characteristics which has made it a success.

First, it is a DUPLICABLE SYSTEM. Anyone no matter their level of education and internet marketing experience can succeed in this program. A duplicable system teaches it members only one thing - how to bring traffic to the system. Then the system does the contact, follow-up, prospecting and conversion or sale for you. PIF4P members do only one thing only - They get traffic to their sales website. That is why you may be seeing many PIF4P website in every traffic programe you get into, forums, ezines etc. Now bringing traffic to your website is not so difficult if the system does the rest for you.

Second, it TEACHES YOU HOW TO GET TRAFFIC (leads). Above I have shown you how all that is required of you is to get traffic to your website. While other programs leave the task of learning how to get traffic to members, the PIF4P has developed a step by step success guide that teaches and gives its members all the tools for getting traffic. Isn't that terrific. All you need to do is follow the guide and do what it says. You do not require to do anything outside the guide. As such, you do not need to bother with all other methods and courses that are floating in the internet. If you stick to the guide you will succeed.

Third, it OFFERS LIVE TRAINING CALLS EVERYDAY. To complement the success guide, offer onward education to its members and follow up with new members, PIF4P offers different live training programs. The training sessions are also recorded and provided in the back office for members to access at their own disposal. For example, if you missed one of the live training sessions you can go to the back office and access it. The training sessions are done by the founders of PIF4P and they are remarkable. There are also a lot of question sessions where members get their problems resolved and share their experiences. The idea is also to help members explain the program to their downline. All what a sponsor should do is invite their downline to a training session. They are not required to explain the program to their members but if they can, they can do so.

Fourth, it is A FUNDED SPONSORING FRANCHISE. It is a solution to a problem. Franchises work. That is why they have modelled the system on a funded franchise proposal. For a franchise imagine McDonalds or Subway. PIF4P system builds your business like McDonalds or Subway. It teaches its members to do only 3 things. a) to provide customer service b) teach members how to take orders c) train new members to provide service and take orders. Unlike Mcdonalds and Subway, PIF4P is a funded sponsoring franchise - a low cost opportunity that has value. It pays you to prospect by providing easy and inexpensive programs to join with high value. It gets you into cashflow as soon as possible.

Those are only four characteristics that I think are outstanding but there are many others.

CAUTION: A word of caution. This program is not for everyone. It is for persons who are serious about making money and building a long time residual income. Dilly dallies cannot handle this. It is powerful. If you are not serious do not attempt to get in. Try something else please. But if you have what it takes ... Please

Check it out now...!

To find the best home based business ideas and
opportunities so you can work at home visit:

Monday, October 09, 2006

Traffic, Traffic and More Traffic is all that Matters

In any online business traffic to the marketing website is all that matters, when you have a good working system. Just like in traditional offline business where advertisement is the soul of success of the business, so is with online business. Today, I am going to discuss the two most important ingridients in online business that determines success.

The first ingridient is a good, workable and duplicatable system. A system is very important in any business even offline. There is a story told in one of Robert Kiyosaki's (author of Rich Dad Poor Dad) books about the power of a system. He draws on anology of two business persons who started a business of selling water in a village where water was down a steep cliff. The task was to bring water up to the village. The first person decided to go down the cliff and carry buckets of water up and sold them to the villagers. He would do this the whole day, every day. Later when he had made enough money, he decided to buy a donkey and therefore increased the amount of water he brought and sold in the village. As he made more money, he decided to invest on a cart and therefore carried and sold even more water. His business was growing and succeeding but it was limited to what he could do at any given time.

The other person left the village and did nothing. But after one year he came back after having negotiated a loan and started laying down pipes and generators to pump water from down the cliff to the village. He put water meters which calculated how much each person or household would pay for the water used. He made the water available to the people around the clock and they did not wait for the donkey and the cart to come. He effectively drove the first person out of business. The reason for his success is he decided to build a workable system that supplied the village with water on continous basis. The other person failed because he did not have a system.

A system which is workable and duplicable is very important in an online business. But a system alone is not enough because online business is not like the village where the customers were determined and availble. Online, business is about search for customers.

Traffic is the second ingridient of success in online business. A good system without traffic will not work. It must be fed with traffic. In that sense, once you have a good system which is duplicable and working well, the only concern would to drive traffic to the website. Of course, the quality of traffic is important. But your success is determine by the size of the quality traffic reaching the website. Once the traffic reaches the website, the system takes over and does the prospecting and converting of the traffic to sign-ups or sales. Since the system is duplicable this should work also for those you bring in. If they too drive tones of traffic to their website the system will do the rest for them.

A good system therefore eliminates the task of contacting, prospecting and converting sign-ups or doing the sale. It leaves the person with one task only - GETTING TRAFFIC and DRIVING TRAFFIC to the website. When viewed this way doing business online should not be difficult but one has to make sure you have a good duplicable system. Then just do the traffic part.

To find the best home based business ideas and
opportunities so you can work at home visit:

Saturday, October 07, 2006

The Power of Reinvesting Profits in Advertising

The key to success in building a large organisation and huge residual income in network marketing is the understanding of the power of reinvesting profits in advertising. But it does not only work in advertising. Try it in everything you do, like in saving which is known as the power of compounding and see it work miracles.

Have you heard the story of doubling 1 dollar a day for thirty days. It goes like this next day you will have 2 dollars, the third day 4 dollars, the fourth day 8 dollars, the fifth day 16, the sixth day 32, Seventh day .... and so on to 10,737,418.24 dollars on the 30th day.

If you apply the above example into advertising and you reinvest your profits every month you can build huge organisation and residual income. Take for example if you are making a profit of $100 a month with your current advertising budget and you reinvest $100 the following month you have increased your budget. Let say your profit doubles the next month to $200 and you reinvest the whole amount again in advertising. The budget then doubles for the 3rd month to $400 and 4th month is $800. If you do this for 12 months in the 12th month your profit will be $409,600.

The same principle will apply to building your organisation. If with your current budget you are able to bring 10 persons into your organisation in a month, by doubling your budget next month you will bring 20 persons and in the third month 40 persons and so on. In the 12th month your organisation will have built to 40,960 persons.

The key to building a huge organisation and residual income is reinvesting your profits for advertising purposes. You will determine what percentage of the profits you want to apply for advertising every month. The higher percentage you allocate the bigger the profits earned.

The above examples will only work if your advertisement are pulling the best results. It is important therefore to test your advertisement so that you use the best one only. The key is also to know which advertisements work for you otherwise you will be wasting advertisement money on useless marketing.
To find the best home based business ideas and
opportunities so you can work at home visit:

Thursday, October 05, 2006

Follow Up and Build a Huge Network of Buyers and Recruiters!

This may sound simple, but it works wonders in the viral marketing world. Many people fail in networking business because they do not understand the magic of follow up. They bring people in their downline and organisation but they never contact them to find out how they are doing and give tips on how to build their organisation too.

Network marketing and online business is about duplication. You duplicate what your sponsor and upline are doing and your downline duplicates what you do and theirs they do the same and so on.

Go ahead and contact the people you've brought in below you, and coach them on how they can start to bring people in, just like you did.

Then, coach them on how to coach the people below them, etc.

This is really powerful, because if you start passing what you know down the line, and part of what you know is passed down, then everyone will start passing the training down.

What's a good way to contact the people below you? Well, you probably have the contact info for the people you brought in individually. Call them if you can.

But, you might also want to consider sending out a broadcast with tips about how people can grow their network. After all, it will go to everyone below you, and it will cause your network to grow too.

If you do not have a way to broadcast your message to your downline so that they will see it and it does not end up in the BULK EMAIL folder as SPAM, we have found a very good program you can use. It is free to download and it will also build for you the organisation.

Check it out

That is it. Follow Up and increase your profits.

To find the best home based business ideas and
opportunities so you can work at home visit:

Tuesday, October 03, 2006

This Has Helped Me Enormously!

This little concept has really helped me since I learned about it.

The concept is that everyone wants to make huge improvements in certain areas of their life (say, business), but making a huge improvement is never easy.

So, how about this? Make a 1% improvement every day. In a few days that won't be much, but a year later you're talking a huge, exponential improvement...Calculate it out yourself.

I apply this concept to everything I do. I especially apply it in my internet business by trying to just personally refer one more person every day.

Don't stop, and even a few months from now your network will be massive.

Just a thought!

To find the best home based business ideas and
opportunities so you can work at home visit:

Monday, October 02, 2006

Most Popular 10 Home Businesses

By Stephen Karanja

If you are just starting to use the internet and are looking to make some money, here are the top 10 home businesses that you might consider.

1. Affiliate programs. In an affiliate program, you mostly act as a middleman between your partner company and the buying public. You will be promoting the goods and services that your partner merchant company sells, and in return you will receive a percentage of the sales you generate. Alternatively, you can also advertise your partner merchant’s site, and will be paid according to the number of people who you can redirect.

2. Paid Surveys. All companies who wish to stay competitive have to conduct market research. The internet allows these companies to conduct these surveys at a reduced cost. If you fit the demographic profile that is required for a particular survey, you may choose to participate and be compensated accordingly. While most paid surveys do not pay much, participating in a bunch of them is a good way to make some extra money.

3. E-mail processing. You will be asked to perform a few tasks concerning an e-mail, or a group of e-mail messages. You will most likely be paid according to the number of e-mails you process. Another easy job that just about anyone can do.

4. Home Data Entry. Home data entry is considered to be a great work-at-home opportunity, and it definitely deserves a spot in the top 10 home businesses. You will be doing mostly clerical work, inputting information that your clients will require. However, this sort of job usually pays well, provided that you can find a good employer.

5. Typing. This is a pretty straightforward job. People who do not have the time or the inclination to type their work may ask you to do it for them. Of course, you will receive a fee for completing such jobs. Considering that this job doesn’t require too much skill from the outset, it could be a great way to earn a little extra cash.

6. Medical Transcription. In medical transcription, you will be asked to type out on paper what doctors have recorded on tape. This particular work-at-home opportunity requires a little bit of training. A basic knowledge of medical jargon is required.

7. Legal Transcription. In legal transcription, you will be asked out to type on paper what lawyers have recorded on tape. Like medical transcription, this requires some training. An understanding of legal terms is often necessary.

8. Online Store. If you have something to sell, you can set up an online store on your website.

9. Call Center Agent. In the booming call center agency, there are many positions that are open to people who can speak English (or any of the major foreign languages) well. As long as you are willing to undergo some training and work at specified hours, you are most likely qualified to work in this growing industry.

10. Miscellaneous Freelance Work. If you have a salable skill that commands a price outside, then it is probably a skill that you can sell online as well.

Below is our most successful home business that you may want to consider. We give you all tools and support you need to succeed and you will join thousands of successful home business enterprenuers.

To find the best home based business ideas and
opportunities so you can work at home visit: